The Precious Earth (Mosses) concept consists of outdoor-grown, moss-like plants in various species and colorful leaf hues that thrive in sunny conditions and are winter-hardy. These plants are low-maintenance and can be easily combined in gardens or containers. They are cultivated in a 13 cm PCR tray, which offers the advantage of reducing potting soil and transportation costs. The concept is inspired by the Lord of the Rings film, with the species names derived from characters in the movie. The film was set in a green, mossy environment. The recognizable names from the film attract a younger audience, and the label design, Precious Earth, also appeals to people. New species will soon be added to the concept. Precious Earth is highly suitable for distribution through garden centers, retail outlets, flower shops (ideal for floral arrangements), and wholesalers. The product is available year-round, marketed, and has been submitted for evaluation by Vof de Leeuw den Engelsen from Someren.